FIRST AUSSIE
SUPER BOWL AD

The first-ever Australian-made ad to play at the Super Bowl, viewed by over 200 million people. The most shared, most mentioned commercial that year. No client, no budget, no problem.

 
 
 

Doritos: Super Bowl Spot - Film

 
 

RECEPTION

The definition of divisive. Some viewers thought it was pro-abortion, others thought it was pro-life propaganda designed to humanise foetuses.

It was about corn chips.

 
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